Training & Workshops

Practical sessions for in-house teams.

Attendance is not an accredited certification unless explicitly stated.

SEO Fundamentals for Business

AED 4,500
Audience
Marketing and product owners
Duration
Half day
Format
In-person or remote
Participants
Up to 12
Cancellation
14+ days: refundable. 7–13 days: 50% fee. Under 7 days: non-refundable.
Learning outcomes
  • Understand how search works
  • Read a Search Console report
  • Prioritise SEO work

Google Ads Management Overview

AED 4,500
Audience
In-house marketers
Duration
Half day
Format
Remote
Participants
Up to 10
Cancellation
14+ days: refundable. 7–13 days: 50% fee. Under 7 days: non-refundable.
Learning outcomes
  • Account structure
  • Conversion tracking
  • Optimisation cycles

Marketing Measurement & Analytics

AED 8,500
Audience
Marketing managers
Duration
Full day
Format
In-person
Participants
Up to 10
Cancellation
14+ days: refundable. 7–13 days: 50% fee. Under 7 days: non-refundable.
Learning outcomes
  • Measurement plan
  • GA4 essentials
  • Attribution caveats

Website Conversion Basics

AED 3,900
Audience
Product and marketing
Duration
Half day
Format
Remote
Participants
Up to 12
Cancellation
14+ days: refundable. 7–13 days: 50% fee. Under 7 days: non-refundable.
Learning outcomes
  • Hypothesis backlog
  • Testing plan

Content Strategy Workshop

AED 7,500
Audience
Content and brand teams
Duration
Full day
Format
In-person
Participants
Up to 10
Cancellation
14+ days: refundable. 7–13 days: 50% fee. Under 7 days: non-refundable.
Learning outcomes
  • Topic model
  • Editorial cadence

Local SEO Workshop

AED 3,500
Audience
Multi-location businesses
Duration
Half day
Format
Remote
Participants
Up to 12
Cancellation
14+ days: refundable. 7–13 days: 50% fee. Under 7 days: non-refundable.
Learning outcomes
  • Business Profile
  • Local content

Marketing Reporting for Executives

AED 5,500
Audience
Leadership teams
Duration
Half day
Format
In-person
Participants
Up to 15
Cancellation
14+ days: refundable. 7–13 days: 50% fee. Under 7 days: non-refundable.
Learning outcomes
  • Report structure
  • Decision framing

Digital Marketing Planning

AED 8,500
Audience
Marketing leadership
Duration
Full day
Format
In-person
Participants
Up to 10
Cancellation
14+ days: refundable. 7–13 days: 50% fee. Under 7 days: non-refundable.
Learning outcomes
  • Annual plan
  • Budget model
Delivery

How sessions are run.

Workshops are working sessions with your own accounts on screen wherever access allows — not slide-only presentations.

Format
Delivered in person at your office in the UAE, or remotely over video with the same materials. Sessions are run by the consultant who would work on your account — not a separate trainer.
Materials
Each attendee receives the working slides, the relevant checklist from our resources library and a one-page action list agreed at the end of the session.
Preparation
We ask for read-only access to your analytics or ads account beforehand so examples use your data rather than a generic demo account. If access is not granted we use anonymised structures instead.
Follow-up
One 30-minute follow-up call within four weeks, included, to review what the team attempted after the session.
Languages
Sessions are delivered in English. Materials can be supplied with Arabic terminology notes on request.
Invoicing
Quoted in AED, invoiced after a written scope is agreed. Prices exclude travel outside Dubai and Sharjah, which is quoted separately.
Boundaries

What a workshop is not.

  • Accreditation or certification of any kind.
  • Implementation work on your accounts during or after the session.
  • Platform certification exam preparation.
  • Guaranteed performance outcomes following a session.

Attendance is not an accredited certification. Where a session touches regulated advertising rules, we describe the constraint and recommend you confirm specifics with your own legal or compliance adviser.